Item category 1: Promotion

Business models are the beating heart of your firm's value proposition. Great business models drive rapid growth; bad business models can doom the most promising ventures. Brilliant Business Models clearly shows you how to create, test, adapt, and innovate successful and appropriate business mod...

Compiled from eight of the best Dummies books on business skills topics, Business Skills All-in-One For Dummies offers everything you need to hone your abilities and translate them into a bigger paycheck. Whether you’re tasked with marketing or accounting responsibilities—or anything in between—t...

Find--and land--your first job! Finding a job can seem daunting, especially when it's a brand new experience. There's a lot to know, and often a lot of pressure. Written by the founder of AfterCollege.com, Getting Your First Job For Dummies is designed to take the stress out of the job search pro...

Starting Your Own Business: A Workbook was originally commissioned in 1997 by the Department of Enterprise, Trade & Employment under Measure 4 of the Operational Programme for Small Business to meet a real need for practical, relevant information among would-be entrepreneurs. More than 20 years ...

'Brilliant Employability Skills' emphasises the need for students to create their own individual employability profile and brand in order to compete successfully in today's highly competitive market place for graduate jobs. It is just as important to be able to market yourself as it is to secure ...